Pure Salt Luxury Hotels 

Mallorca

Mediterranean Hospitality

Since our beginnings in the Mac Hotels Group we have stood out as a family-run, innovative, customer-oriented business with the firm conviction of providing added value to our stakeholders wherever we have a presence.

Our aim is to place people at the centre of our strategy, offering both our customers and our internal team a unique, distinct experience that benefits both society and the environment around us.

Aerial view of a pool and garden with tables and chairs arranged on grass and deck.
Balcony with lounge chairs, table and ocean view through an archway with palm trees.

In 2014, in a rethinking of our approach to our customers, we launched our Pure Salt Luxury Hotels brand, encompassing the exclusive collection of 4- and 5-star hotels.

Beachfront hotel with pool, palm trees, and ocean view under a clear blue sky.

At Pure Salt, luxury merges with wellbeing in a unique experience in which personalised and genuine service come to life. Our Mediterranean essence and the welcoming spirit that defines us are reflected in every detail, creating unforgettable stays by the sea.

The goals that drive us

With a markedly familiar, personal character that is reflected in the Mediterranean hospitality that guides all our actions, our greatest challenge is the well-being and loyalty of our people, meaning our guests as well as our team.

In order to achieve this we consider the following to be indispensable: continuous reinvestment, constant innovation, training and concern for the environment.

Our values include commitment, transparency, diversity, authenticity and the dynamism that permeates our way of doing things.